Artificial Intelligence is swiftly establishing itself as the bedrock of contemporary product management, fundamentally altering our methods for uncovering customer needs, defining solutions, and making strategic decisions. Much like electricity transformed industrial landscapes, AI is redefining how products are constructed, validated, and iterated.
This live, instructor-led program (available online or onsite) is designed for Product Owners, Scrum Masters, and Agile Coaches seeking to harness AI for enhanced product ownership and more robust decision-making.
Upon completion of this training, participants will be equipped to:
- Grasp the core principles of Artificial Intelligence and distinguish between traditional AI and Generative AI (GenAI).
- Implement the seven key stances of a Product Owner, including the emerging Orchestrator role, utilizing AI to reinforce each position—such as Visionary, Experimenter, or Customer Representative.
- Master effective prompting techniques, viewing AI tools as intelligent partners with distinct professional capabilities.
- Enhance customer insight and develop AI-assisted personas for hypothesis testing and discovery, ensuring genuine customer engagement is maintained.
- Craft and articulate a clear product vision using structured models like the 3x3 Framework, employing AI to refine and visualize narratives.
- Leverage Generative AI tools to speed up prototyping and hypothesis testing, such as creating mock-ups or product concepts.
- Inform product decisions by using AI to analyze, prioritize, and assess features based on value, feasibility, and user impact.
- Streamline or automate routine daily tasks (emails, stakeholder management, note-taking) via AI, allowing more focus on strategic and creative initiatives.
- Facilitate conversations on AI ethics, bias, and data security, promoting responsible and sustainable AI integration.
- Identify and architect high-value AI use cases specifically aligned with product and organizational contexts.
- Experiment with approximately 20 distinct AI tools and models, ranging from productivity assistants and prototyping platforms to generative video, image, and coding solutions.
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