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Duration 14 hours
Course Outline
Introduction to Generative Media on Vertex AI
- An overview of Veo, Imagen, Chirp, and Lyria
- Industry-specific use cases
- Practical lab: Configuring the Vertex AI environment
Image Generation with Imagen
- Designing prompts for high-fidelity images
- Considerations for style, consistency, and branding
- Practical lab: Generating product visuals
Video Creation with Veo
- Text-to-video workflows
- Editing and refining generative video content
- Practical lab: Producing short marketing videos
Speech and Audio with Chirp
- Text-to-speech and speech-to-text features
- Applications in voice cloning and accessibility
- Practical lab: Creating branded audio content
Music Generation with Lyria
- Generative composition across various genres
- Integrating music into marketing and media campaigns
- Practical lab: Producing background music tracks
Combining Media Modalities
- Chaining outputs across multiple models (image, audio, and video)
- Constructing multimodal workflows for narrative storytelling
- Practical lab: Developing a complete multimedia campaign asset
Enterprise Deployment and Best Practices
- Ethical considerations and brand safety measures
- Optimizing workflows for scalability and compliance
- Case studies on enterprise adoption
Summary and Next Steps
Requirements
- Proficiency with cloud-based tools and APIs
- Fundamental knowledge of generative AI principles
- Experience with media workflows (image, video, or audio)
Target Audience
- Content creators
- Marketing teams
- Product managers
- Developers
Testimonials (1)
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