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Course Outline
Introduction to Generative Media on Vertex AI
- Overview of Veo, Imagen, Chirp, and Lyria
- Industry-specific use cases
- Practical lab: Configuring the Vertex AI environment
Image Generation with Imagen
- Designing prompts for high-quality imagery
- Considering style, consistency, and branding
- Practical lab: Creating product visuals
Video Creation with Veo
- Text-to-video production workflows
- Editing and refining generative video content
- Practical lab: Generating short marketing videos
Speech and Audio with Chirp
- Text-to-speech and speech-to-text functionalities
- Applications in voice cloning and accessibility
- Practical lab: Producing branded audio content
Music Generation with Lyria
- Generative composition across various genres
- Integrating music into marketing and media campaigns
- Practical lab: Producing background music
Combining Media Modalities
- Linking outputs across models (image + audio + video)
- Constructing multimodal workflows for narrative purposes
- Practical lab: Creating a complete multimedia campaign asset
Enterprise Deployment and Best Practices
- Ethical considerations and brand safety
- Optimizing workflows for scale and compliance
- Case studies on enterprise adoption
Summary and Next Steps
Requirements
- Experience with cloud-based tools and APIs
- Fundamental understanding of generative AI concepts
- Familiarity with media workflows (image, video, or audio)
Target Audience
- Content creators
- Marketing teams
- Product managers
- Developers
14 Hours
Testimonials (1)
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