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 Duration 14 hours

Course Outline

Prompting Techniques with ChatGPT

  • Introduction to ChatGPT and the fundamentals of prompt engineering
  • Content generation: drafting emails, summaries, reports, and brainstorming ideas
  • Automating repetitive tasks using custom prompts in ChatGPT

Google AI Ultra (Gemini) in the Workplace

  • Getting to know Gemini within Google Docs, Sheets, and Gmail
  • Real-time writing assistance, summarization, and generating data insights
  • Enhancing collaborative workflows with AI support within the Google ecosystem

AI for Image and Video Generation

  • Overview of top-tier tools: Adobe Firefly, Runway ML, and Canva Magic Studio
  • Creating and refining AI images for use in presentations and marketing campaigns
  • Producing video content utilizing text-to-video technologies

AI Tools in Microsoft 365 (Copilot)

  • Capabilities of Microsoft Copilot in Word, Excel, and Outlook
  • Summarizing lengthy documents and drafting professional communications
  • Visualizing data and automating spreadsheet tasks with Copilot

Cybersecurity and Ethical AI Use

  • Understanding data privacy concerns and risks associated with AI-generated content
  • Best practices for the ethical deployment of AI tools in organizational settings
  • Compliance requirements and strategies for risk mitigation

Applied AI Use Cases in Creative Workflows

  • AI-assisted content ideation for communication teams
  • AI-driven design iterations and rapid prototyping
  • Case studies focusing on video production and social media content creation

Free and Accessible AI Tools for Daily Work

  • Exploration of AI tools offering free tiers (e.g., Notion AI, Grammarly, DALL·E, Canva AI)
  • Strategies for selecting the right tools for specific workplace needs
  • Guided experimentation and practical tool exploration

Summary and Next Steps

Requirements

  • Basic proficiency with office software such as Microsoft 365 and Google Workspace
  • Prior experience with digital communication or content creation workflows
  • Familiarity with online tools and cloud-based platforms

Target Audience

  • Communication professionals
  • Graphic designers and multimedia producers
  • Content creators and digital marketing teams

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